WordPress Fix for the keywords META

There are multitudes of SEO articles discussing the value of the keywords meta tag. According to most SEO gurus, Google doesn’t consider keywords for ranking. Yahoo still has some literature online saying they use keywords, and I’m not sure about Bing. Small directories still consider them, they say so in their submission guidelines.

Some SEO experts propose that Google may use the keywords as an acid test to determine site credibility. In other words, if the keywords are reasonable, the site gains trust.

If there’s little value, should they be eliminated all together? That sounds like a judgment call. If they’re used at all however, perhaps they should be kept. Yet if Google doesn’t consider them, how much time should you spend on them?

Using WordPress Post Tags

WordPress allows posts, and pages if you so choose, to have post tags. These are commonly used to designate alternate terms the post might be categorized under.

Example: A post about a life vest. You might categorize it as a “boating accessory” but it might also be categorized under safety equipment, or a brand name, depending on the general content of your web site. If your site is focused on high end boats, the post category may be ‘boating accessory’. If the site is selling boating equipment, the category may be the brand name, and so on. Post tags let you decide secondary terms the post might be sorted under.

Carrying this further, isn’t this what your keywords meta would be about? Aren’t keywords additional information about your post and additional ways it might be sorted?

Post Tags do Double Duty as Keywords Meta

If you could use your post tags as the keyword meta, would you? Even if it didn’t cost you any time? With this little code snippet, your post tags can do double duty as your meta keywords tag automatically.

<?php $posttags = get_the_tags();
if ($posttags) {
$keywords = ' ';
foreach($posttags as $tag) {
$keywords .= $tag->name . ',';
}
echo '<meta name="keywords" content=" '. $keywords.' " />';
}
?>

Copy this snippet into the <head> section of your header.php file and you won’t have to worry about the keyword meta. You will have to add post tags, of course, but you were going to do that anyway, right?

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3 Responses to WordPress Fix for the keywords META

  • John

    This WordPress Fix for the keywords META is really relevenant to an online marketers because it will help them. I also believe in you that some SEO experts propose that Google may use the keywords as an acid test to determine site credibility. In other words, if the keywords are reasonable, the site gains trust.

  • Geoff

    Wanna say really that WordPress Repair for the keywords META is truly relevenant to an online marketers simply because it will help them. I also believe in you that some Search engine optimization experts suggest that Google may use the key phrases as an acid test to determine site credibility. In other phrases, if the keywords are reasonable, the site gains trust.

  • Glad you found this helpful.

    While many say the keywords META is dead, by automating the meta, I can cover that base without wasting any time on it.

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